2-PAGE SPREAD, COLOR | COVER
PAGES
INSIDE PAGES (COLOR)
|
INSIDE PAGES (B/W)
Requirements |
Contact Info
|
Insertion
Order Form
Classified advertising (Web only):
- Classified ads:
$0.99/word + $50 insertion fee
- Classified ads are posted on
the WICPA Web site only
- Web ads run for
30 days from posting date
- Ads typically get posted
within 24 hrs. if received during normal business hours
- Ads may be e-mailed to
ads@wicpa.org
- All copy is subject to review
by the WICPA
2007 INSERTION ORDER
Web ad space available
to non-profit organizations that need CPA volunteers:
Do you know of a non-profit organization that could use the
expertise of a volunteer CPA? The Wisconsin Institute of CPAs
has free classified advertising in our classified ads section on
www.wicpa.org, for non-profits seeking volunteers.
This service is for federally tax-exempt organizations
that match the interests of WICPA volunteers but have not been
able to find volunteers after using regular local channels
first. WICPA also offers paid advertising for paid positions.
To submit an ad:
-
Simply write a short employment-type
“ad” with a brief explanation of your organization and its location. Add
a sentence that describes the volunteer work with which you need
assistance. Add your name and contact information so that the CPA can
contact you directly.
-
Ads must be less than 50 words and have
contact information that refers volunteers directly to the non-profit.
The WICPA reserves the right to edit ads and select those deemed
appropriate for publication.
-
Non-profits will be assisted on a
first-come, first-served basis. Ads are posted for one month.
Please e-mail your ad to Amy Gaeth at
amy@wicpa.org.
Magazine advertising
placement, rates and sizes:
-
If you choose
standard placement, the WICPA will determine the
placement of your advertisement. If you choose special placement, the
WICPA will try to accomodate your placement request. Special
placements are charged an additional 10%.
-
All dimensions are live space.
-
Bleeds are charged an
additional 15%.
-
2-page spread: 16" x 10"
(17.25" x 11.25" w/bleed)
-
Full page: 7" x 10"
(8.65" x 11.25" w/bleed; trim size: 8.375" x 10.93")
-
2/3 page vert: 4.75" x
9.75"
-
2/3 page horiz: 7.75" x
6.0"
-
1/2 page horiz: 7.25" x
5.0"
-
1/3 page horiz: 7.75" x
3.0"
-
1/3 page vert: 2.25" x
9.25"
-
1/4 page vert: 3.5" x
4.75"
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2006 Ad
Rates in On Balance
2-PAGE SPREAD (COLOR)
|
|
1X
|
3X
|
6x |
|
Center
|
$2315
|
N/A
|
N/A |
|
Non-center
|
$2105
|
$1895
|
$1685 |
COVER PAGES (COLOR OR B/W)
|
|
1x
|
3x
|
6x |
|
Full page (inside front or back)
|
$1755
|
$1580
|
$1405 |
|
2/3 page horiz. (back page only)
|
$1375
|
$1240
|
$1100 |
|
1/2 page horiz. (inside back only)
|
$730
|
$655
|
$585 |
INSIDE PAGES (COLOR)
|
|
1x
|
3x
|
6x |
|
Full page |
$1,050 |
$945 |
$850 |
|
2/3 page
|
$810
|
$730
|
$650 |
|
1/2 page horiz.
|
$575
|
$520
|
$460 |
|
1/3 page |
$415 |
$375 |
$330 |
|
1/4 page |
$325 |
$295 |
$260 |
INSIDE
PAGES (B/W)
|
|
1x
|
3x
|
6x |
|
Full page |
$985 |
$890 |
$780 |
|
2/3 page |
$745 |
$670 |
$595 |
|
1/2 page
horiz.
|
$530
|
$480
|
$425 |
|
1/3 page |
$375 |
$340 |
$300 |
|
1/4 page |
$295 |
$265
|
$235 |
2007
INSERTION ORDER FORM
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TERMS
(i) A signed and dated insertion order must be received before any
ad can be included in the publication.
(ii) All materials submitted as advertising are subject to
acceptance for publication at the discretion of the WICPA.
(iii) Advertisers and advertising agencies assume liability
for all content of advertisements printed and also assume
responsibility for any claims arising against the publisher.
(iv) Advertiser agrees that he/she remains principally liable
under this contract and that payment by the advertiser through
an ad agency does not constitute proper payment as per the
terms of this contract until payment is received by the WICPA.
No agency discounts.
(v) Advertising rates are subject to change. Publisher will
notify contract advertisers in writing 30 days prior to rate
change, at which time advertiser may either accept the new
rate for remainder of contract term or cancel without
short-term penalty.
(vi) Advertisers may receive publication issue later than
those on our regular mailing list.
(vii) Advertisers who qualify for multiple ad discounts will
be expected to pay for all ads ordered unless cancellations
are made in writing. Multiple ads must be ordered at one time
for discounts to apply.
(viii) The WICPA reserves the right to refuse or cancel orders
from advertisers with past due accounts.
(ix) A signature on the insertion order form indicates
advertiser has read and understood all contract terms.
(x) If you choose standard placement, the WICPA will determine
the placement of your advertisement. If you choose special
placement, the WICPA will work with you on the preferred
location of your ad.
NOTE: Cancellations must
be received in writing prior to the art deadline. Ads pulled
after the art deadline will be charged the full rate.
NO CANCELLATIONS OR SUBSTITUTIONS
ACCEPTED AFTER THE ART DEADLINE. VERBAL ORDERS ARE BINDING.
