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PROGRAMS THAT WILL MAKE YOUR EMPLOYEES THANKFUL
Americans gather together this week to consider the many
things for which they’re thankful. As we take stock,
it’s a good time of year to assess your company policies
and procedures to be sure you’re offering programs that
will make employees grateful to be working for you,
according to the Wisconsin Institute of CPAs. A 2006
survey by the Society for Human Resource Management
found more than three-quarters of American workers were
looking for new jobs. In this competitive hiring
environment, it’s a good idea to reward your talented
staff members for their dedication.
COMPENSATION COMES FIRST
Not surprisingly, attractive compensation is a very
important element in employee job satisfaction. That’s
why it’s critical to know the current market rate for
various positions and to make sure you’re offering at
least as much.
THE BEST BENEFITS
Workers have also come to expect competitive health care
and retirement benefits.
CONSIDER TURNOVER COSTS
While generous salaries and benefits may seem expensive,
CPAs advise that the cost to replace unhappy staff can
be even higher, beginning with the costs to productivity
when you hire a bad employee. Expenses also include job
advertising and recruiters’ fees, training, accrued
salary paid to a former staff member and the cost of
professionals’ time spent on interviewing and paperwork.
You’ll also have to factor in the cost of opportunities
lost and projects left unfinished while a position is
vacant, and perhaps overtime expenses when other
employees pick up the slack. In the end, it’s likely
less expensive to raise salaries or improve benefits
than to cope with constant turnover.
CAREER ADVANCEMENT IS KEY
If you’re already offering attractive salaries and
benefits, how can you differentiate yourself in the
hiring marketplace? Ambitious professionals often seek
out the strongest chances to advance their careers. As a
result, businesses that have clear career tracks or
excellent training and education opportunities will be
at an advantage. Many companies offer workers some form
of tuition assistance. Similar perks that involve no
cash outlays include formalized on-the-job training and
opportunities to take on greater responsibility.
Employees will be less likely to quit if they’re
convinced that working for you is the key to a great
career.
KEEPING WELL
Wellness programs are another increasingly popular
benefit that will help in your efforts to instill
loyalty. They include smoking cessation workshops,
weight loss and stress reduction programs, and gym
memberships or discounts. While these programs may seem
costly to institute, they reduce turnover costs and
health care insurance bills.
OVERLOOKED OPTIONS
There are many other benefits that companies can provide
that will help retain staff. For example, onsite or
emergency child care options can be a very appealing
benefit to young parents. Discounts on company products
or services are a relatively inexpensive benefit that
employees will appreciate. Parking privileges or transit
subsidies that make commuting cheaper or more convenient
for staff is another perk. Depending on your budget,
providing free coffee or lunches will also boost morale.
Small businesses turn to CPAs as their most
trusted advisers. Your CPA can help you evaluate the
cost benefits of various employee compensation and
benefits program, or offer advice on tackling any other
challenges affecting your company.
The WICPA is the premier professional organization for
Wisconsin CPAs, with more than 8,200 members working in
public accounting, industry, government and education.
Please include the CPA credential in source
identification. Like other professionals, certified
public accountants are required to obtain additional
education, take a rigorous exam and become
certified. Please identify all CPAs by including the
credential with their names. This identification
enhances the accuracy and credibility of your reporting.
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Produced in cooperation with the AICPA
©2006 The American Institute of Certified Public
Accountants
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