WEDC launches data tool for small businesses

February 2, 2023

The Wisconsin Economic Development Corp. (WEDC) recently launched SizeUpWI, a new big data intelligence tool to help small and midsize businesses — a group that collectively represents almost 99% of Wisconsin’s economy — thrive and grow by making sound strategic business decisions.

Available through a multiyear licensing agreement with a fintech provider, SizeUpWI is an online platform that delivers big data intelligence to provide insights on local competitors, consumers, advertising hotspots and key suppliers.

Whether a business owner has an established enterprise or is just getting started, SizeUpWI can help find potential customers, analyze comparative performance, locate nearby suppliers and pinpoint geographic hotspots to streamline marketing efforts. Those interested in learning more or using SizeUpWI can access the tool at wedc.org/SizeUpWI.

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