Forty-one percent of accounting firms in a recent Wolters Kluwer study said staffing challenges will “significantly impact” the accounting industry.
Creating a positive work culture is “huge” when addressing ongoing talent shortages in the industry, said Dean Sonderegger, senior vice president and general manager of Canada and Research & Learning US for Wolters Kluwer.
Wolter Kluwer’s survey of over 2,300 respondents found that 32% of the firms were looking to ease talent-related challenges by enhancing company culture.
Meanwhile, 37% cited creating flexible work arrangements and 38% said they were offering competitive salaries and benefits to address the talent shortage.
Embracing the age of artificial intelligence (AI) also plays a key role in attracting talent.
According to the survey, 61% of respondents said bringing AI into accounting “creates the capacity for more engaging work,” while 35% said it also helps to attract “tech-savvy” professionals. See more findings.