CFOs seek new ways to drive revenue

March 14, 2020

CFOs are seeking innovative ways to drive revenue, focusing on product development, business model changes, systems and staffing, according to new research.

The 2020 Trends in Finance study, commissioned by billing solution provider BillingPlatform, includes insight from more than 300 finance vice presidents or directors in U.S. companies with at least $50 million in annual revenue.

Financial professionals indicated they were actively launching new products and services to increase revenue for their businesses, and 35% said they will leverage recurring or consumption-based billing to offer more attractive pricing on new products and/or services.

Find more of the study’s highlights here.

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