Turn Work Into Results

Overview

Professional work rarely fails because of effort. It fails because the finish was never defined. In Turn Work Into Results, you will learn how to translate ambiguous requests into outcome-driven deliverables using the Name the Finish framework, a four-element system for clarifying scope, decision criteria and measures of success before a single task begins. Through a realistic professional services case study, you will see how unclear expectations create rework and erode credibility at every level and you will leave with a practical tool you can apply to the next deliverable in front of you.